Not long ago, some representatives from a large cruise line visited our office to talk about their new “expedition” product to the Arctic. It was certainly a beautiful ship with elegant cabins, a luxurious spa, and multiple dining venues.
They even had the hallmarks of an Arctic expedition: zodiacs for landings, a team of expedition leaders, expert naturalists and lecturers.
But here’s the thing: the point of going to the Arctic is to get off the ship — to step onto tundra, wander through seabird colonies, and get close to the region’s incredible wildlife — not just admire the scenery from the deck.











